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The future is now
Role
Art director
Client
Search Acumen
Sector
PropTech
Brief:
Search Acumen is a company providing property data on-demand.
After a few years and a few campaigns, Search Acumen wanted to educate its clients about the rapidly changing real estate market and therefore the need for their service. Based on their identity, the campaign had to be impactful.
Delivery: 360 campaign and set of illustrations.
Creating a set of illustrations to represent the short term evolution of the real estate market. Using some retrofuturist trends, to accentuate the changing notions of the "near future" for this market and using only their secondary colours to create a bigger impact on their regular customers.
Behind the scene
FOR THEIR NEW CAMPAIGN
Research
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